📣 Announcing: Next-Generation Feedback, from Sunbeam
Nobody wants to fill in a survey. That was our driving hypothesis behind our new, next-generation survey tool that we're happy to share today.
Nobody wants to fill in a survey.
That was our driving hypothesis behind our new, next-generation feedback collection tool that we're happy to share today. You can try out the prototype here: sunbeam.cx/surveys
Our bet is simple. The future of feedback is not ticking boxes on a scale of one to five. It is qualitative. It is in the moment. It is catching people where they already are, not dragging them into a separate process designed in a vacuum.
Getting honest, useful feedback usually requires two things. Effort and time. Neither of which most people are willing to give. Our system handles the part no one wants to do. It organises, filters, and highlights what matters so you are not stuck scrolling through a hundred vague comments about how something was "fine".
Interacting with our feedback system on desktop.
So we built something that captures what people actually think, at the moment they are thinking it. Reading a support article? Prompted. In the middle of a task? Prompted. Using a mobile app while trying to solve a problem? Prompted. And they reply. Because the system is not disruptive. It is just there.
On-the-go feedback collection on mobile.
Drawing out what users actually think can be a really laborious process, not to mention the effort of manually sorting through all the responses and trying to glean some insight from the data. With gentle prompts, our system guides users towards giving valuable feedback. This is done with small nudges that helps draw out what users really think. And if someone doesn't give enough detail to make the feedback useful, we immediately ask for the missing details, without having to follow up later.
We see this being used in a wide variety of contexts, from interactive employee surveys, to on-the-fly casual post-experience collection. Perhaps inside employee tools, or on support pages. But always immediately after an interaction and wherever someone might have something useful to say, not three weeks later when you hit them with a formal survey marked “Important”.
In-situ feedback collection on support pages.
"We’re changing the way we collect and analyse feedback by building intelligent tools that collect real, human responses outside of the traditional survey."
Joe Cainey, Sunbeam Founder
Think we are wrong? Think surveys are underrated? Tell us. Think this is the future? Try the prototype. Either way, we want your input. Email us at hello@sunbeam.cx or visit https://sunbeam.cx/contact.